$58million budget to Rebuild the confidence of Mexican Tourism.

Tour operators have resumed flights to Mexico and the hotels are more than ready to welcome tourists back. The Mexican Tourist Board and Treasury have set aside a budget of £58 million to rebuild the confidence in Mexican tourism. President Felipe Calderón said: "The recovery plan is the start of the campaign to encourage travellers to return to Mexico."
This has heralded a whole new and more agressive campaign for Mexico. In the light of the Swine flu scare, Mexico plans to, not only resume Tourism in Mexico, but to take it up a notch, with the intention that the Mexican Carribean will flood the domestic market. A 50 per cent reduction in cruise taxes is also being looked at, to relaunch Mexico as one of the top 5 destinations on the planet.
The Foreign Office last week stopped their advise "all but essential" This had been for the British Market, an increase in package tours, to Cancun and the Riviera Maya.